Brand activation and event agency in the UAE
Moments people step into.
Brand activations, launch events and immersive experiences, with the marketing built in. We plan the moment, produce it, cover it and make sure people hear about it, as we did for Dar Global and Masdar.



When clients call us for events and activations
When the moment needs to be felt.
- 01A launch
A launch event that turns an announcement into an experience, and the experience into sales.
- 02A brand activation
Pop-ups, roadshows and experiences that put your brand in people’s hands.
- 03An anniversary or national moment
Milestones worth marking, like Masdar’s 10th anniversary.
- 04Exhibitions and conferences
Marketing for the big events on the calendar, as with Dubai World Trade Centre, GITEX included.
Events and activations
Event and brand activation services

Launch events
Concept, production and running of the day. For Dar Global, we designed, managed and delivered the I Love Florence launch event, with Roberto Cavalli’s CEO as a guest.
Brand activations
Experiences in malls, communities and public spaces that get people to try, touch and share.
Immersive experiences
Digital screens and interactive experiences that let people explore a place before it exists. More than 200 high-net-worth buyers walked through Tilal Al Ghaf this way, delivered with a specialist partner.
Event marketing
Strategy, websites, ads, WhatsApp and social around your event, as we run for exhibitors and visitors across Dubai World Trade Centre’s GITEX family of events.
Event management and roadshows
Programmes, suppliers and the running of the day, from Masdar’s 10th anniversary to Dar Global’s roadshows in London, Moscow and Shanghai.
National and cultural moments
Ramadan, Eid, National Day and festival season, planned with an understanding of what each moment means in the UAE.
Events and activations work
Launches and events we brought to life.
Other services
More than events and activations.
Let’s talk
Got something worth talking about?
Tell us what you’re building. We’ll come back within one working day.